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Metaverse: Creating Real Value in a Virtual World

Posted by: kshitij lunthi | 25 Jul 2022

In the current metaverse concept, people have access to everything they can do in real life. There are many things you can do in the metaverse, such as attending a work meeting, hanging out with friends, shopping, going to concerts, performances, and even sightseeing.

Emergence of Metaverse

There are a number of innovative technologies being developed in tech today, including augmented reality and metaverse technology. As the Metaverse and Augmented Reality emerge, modern businesses will be reimagined and the way we live will change. A metaverse provides a virtual platform that extends the physical world into the digital world, thus allowing industries to take advantage of various aspects of it to develop products, services, and solutions.

How does the Metaverse Work?

Metaverse consists of seven layers: experience, exploration, economy of creators, spatial computing, decentralization, human interface, infrastructure.

Experience

With the Metaverse, we will have access to a multitude of three-dimensional (3D) visuals and two-dimensional (2D) experiences that we are not able to experience today.

Exploration

In the Metaverse ecology, discovery systems continue to exist both inbound and outbound. Inbound discovery occurs when people actively seek information. Outbound marketing involves communicating with people without their explicit permission.

Economy of Creators

To design and construct earlier versions of the internet, programmers needed some programming knowledge. With web application frameworks, web applications can now be developed without coding. Thus, web creators are increasing rapidly.

Spatial Computing

In spatial computing, virtual reality and augmented reality are combined. One of the best examples of what this technology can do is Microsoft’s HoloLens. As an example of spatial computing, consider face filters on Instagram if you haven’t had a chance to try Hololens yet.

Decentralization

Distributed computing and microservices enable developers to leverage online capabilities. Additionally, smart contracts and the blockchain empower creators.

Human Interface

Human Interface
Photo by Cytonn Photography on Unsplash

Using a combination of spatial computing and human interfaces, users can receive information about their surroundings, use maps, and even build shared AR experiences.

Infrastructure

For other layers to exist, technological infrastructure is essential. Network congestion will be reduced and bandwidth will be improved with 5G and 6G computing.

Core Technologies that Power the Metaverse?

A metaverse is basically a place where you live your digital life parallel to the physical world. It’s a virtual world where you interact with other people through their avatars. These are the core technologies to power the metaverse :

Artificial Intelligence

Artificial Intelligence
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A combination of artificial intelligence and Metaverse technology ensures the stability of the Metaverse infrastructure while also providing actionable information for the top layers.

Internet of Things

The Metaverse will be enabled to study and interact with the real world through IoT, while also serving as a 3D interface for IoT devices, allowing more customizable experiences. By using the Metaverse and the Internet of Things, organizations will be able to make data-driven decisions with a minimum amount of mental effort.

Augmented and Virtual Reality

Using technologies such as AI, AR, and VR, a Metaverse lets users enter the virtual world. Augmented reality can, for example, embed virtual items in the real world. As well, VR allows you to immerse yourself in a 3D virtual environment.

The Metaverse doesn’t require VR headsets or other gear, but experts believe VR will become an integral part of the virtual environment. There are, however, some key differences between the Metaverse and AR/VR. Virtual and augmented reality technologies can help you get into the dynamic 3D world of the Metaverse if you’re curious how.

3D Modelling

An object or surface can be digitally represented in three dimensions with 3D modeling. To ensure the comfort of its users, the Metaverse relies on 3D reality.

In order to create a 3D world, images must be collected and graphic design must be done. In most games, such as The Sandbox (SAND), 3D graphics give the player the sense of being in the game itself. It is necessary to build the Metaverse on the same foundation as the physical world.

Spatial and Edge Computing

Spatial computing refers to the use of physical space as a computer interface. In the metaverse space, Microsoft is a pioneer of spatial computing with technologies like HoloLens. On the other hand, edge computing is a paradigm for cloud computing and service delivery that is based on networks. In addition to computation, storage, data, and application services, Edge offers cloud computing solutions.

Maintaining user interest and immersion in the Metaverse is crucial to delivering a realistic experience. This should result in a response time below what is detectable by humans when responding to a user’s action. An edge computing system provides quick response times by hosting a series of computing resources and communication infrastructures close to the users.

Challenges of the Metaverse

A major barrier to widespread adoption of metaverse technologies is the high cost of equipment. Four risks associated with AR are morality, physical health, safety, psychology, and ethics.

Challenges of the Metaverse
Photo by Hammer & Tusk on Unsplash

AR applications that divert users’ attention have caused dangerous mishaps on a physical level. It is critical to avoid overloading yourself with information. There is a moral dilemma in unauthorized augmentations and fact tampering with prejudiced perspectives. Third-party data collection and sharing pose the greatest privacy threat.

Additionally, Metaverse actors could collect biometric psychographic based on user data emotions, which could be used to make unintentional behavioral assumptions and aggravate algorithmic bias.

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Metaverse: Creating Real Value in a Virtual World
kshitij lunthi

Digital marketing @uniblok

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